2022 winner of the Geneva Association Women in Insurance Award

12 May 2022 — Daniela GHETU
The Geneva Association announced the winner of the 2022 Geneva Association Women in Insurance Award: Anne FORTIN, Executive Vice President, Direct Distribution and Chief Marketing and Communications Officer, Intact Financial Corporation (IFC).

The annual award recognizes women insurance leaders whose work positively impacts society and demonstrates the power of insurance to be a force for good.

Under Anne's leadership, IFC's direct business - belairdirect - is transforming the customer experience with jargon-free, easy-to-understand insurance language. Anne Fortin has also played a critical role in revolutionizing customers' digital experience, from the moment they shop for insurance to providing ongoing driving monitoring. The automerit telematic tool positively influences clients' driving behavior with safe-driving discounts, safety tips, roadside assistance, notifications of safety recalls and automatic crash detection.

Christian Mumenthaler, Chairman of The Geneva Association and CEO of Swiss Re, said: "I congratulate Anne Fortin on winning this award and her commitment to excellence in serving insurance customers. Anne's work to simplify the insurance experience and promote safe behaviours highlights insurance's positive contributions to society with the aid of technology. It is great to see more and more executive women in insurance recognised as leading innovators."

The award selection committee - comprised of Amanda Blanc, Group CEO of Aviva plc; Philippe Donnet, Group CEO of Generali; and Anna Manning, CEO of Reinsurance Group of America - selected Anne Fortin for her work to put customers at the center of the insurance experience.


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