GETIN Holding S.A. is the majority shareholder of the EUROPA Group, with 66.54% of total shares, and is also owner of IDEEA Bank in Ukraine. According to experts, the Polish insurer may gain ground in Ukraine only if the company will focus on the retail segment. The business development strategy of the Group in Ukraine will be similar with Poland's model created for the Eastern markets, based on selling bancassurance products (bank loans insurance, especially refering to mortgage loans).
"We are holding a leadership position on the bancassurance segment in Poland. Therefore, we want to develop and to expand our business in new markets", said Jacek PODOBA, President EUROPA Group.