Register now for The Innovating Customer-Centric Insurance Marketing Conference! XPRIMM subscribers benefit from a special discount!

29 September 2016 — Adina TUDOR
Future-focused insurance companies are rethinking business models and embracing new innovations to resonate with their target audiences. From technological advances and innovations to IoT, changing regulations and digital transformation... how can companies adapt their insurance marketing strategies to maximize growth opportunities and meet ever-evolving customer expectations?

Discover how 21 industry giants, including ZURICH Insurance, AIG, Standard Life, LV=, RSA,, AXA and RAC are optimizing customer data and insights to enhance the customer experience, engage audiences and win internal buy-in at The Innovating Customer-Centric Insurance Marketing Conference in London on 30th November, 2016. XPRIMM Publications support the event as Media Partner.

Click here for the event's agenda.

XPRIMM readers benefit from a special discount! Quote 'XPRIMM' and save £150 to attend the conference or contact the conference team on for more information.

21 well-known professionals representing industry-leading insurance brands will give sector-specific insights and innovations during the event:

  • Lucy DONALDSON, Head of Digital CX Strategy - Planning & Engagement, Lloyds Banking Group;
  • Darrell SANSOM, Managing Director - AXA Business Insurance, AXA Insurance;
  • Stuart MCDONALD, Regional Head of Customer Insight, AIG;
  • Rachel MCCONNELL, Head of Digital Content, RSA;
  • Nick WALKER, Managing Director Telematics, RAC;
  • Nick JOY, Social Media Manager, LV=;
  • Chris DAVIDSON, Chief Compliance Officer - EMEA, ZURICH Insurance;
  • Laura HENDRY, Senior Compliance Advice Manager, BRITISH Gas;
  • Mike SMITH, Head of Contact Centre MI & Insight, Domestic & General;
  • Bea MONTOYA, Marketing Channels Director, Simply Business;
  • Nick WATKINS, Head of Insight & Evaluation, Money Advice Service;
  • Sasha BRUCE, Head of Customer Insight, Simply Business;
  • Carolina VICENTE, Digital Marketing Lead - Insurance, GOOGLE;
  • William TRUMP, Customer Behaviour Consultant, SWISS Re;
  • Gina FUSCO, Director Strategy & Marketing, NFU Mutual;
  • Tim JOHNSON, Senior Econometrician,;
  • Keith LEWIS, UK Social Media Manager, ZURICH Insurance;
  • Geale WHYTE, Head of Brand Engagement, MS Amlin;
  • Rhys DAVID, Head of Business Intelligence & IT Delivery,;
  • Elena RASA, Group Chief Data Officer, GENERALI;
  • Stephen INGLEDEW, Managing Director - Marketing, Standard Life.
More details about the complete program of The Innovating Customer-Centric Insurance Marketing Conference, as well as about the registration procedure are available on the event's official website

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