Karin Kafesie will be heading the new department, which falls under the responsibility of CEO Hartwig Loger. She is a business economist with over 20 years of experience in the insurance sector and contributes extensive management experience and international project expertise to her new role.
Prior to joining VIG Holding, Karin Kafesie was responsible for strategic marketing, customer communication and innovation management at the Austrian VIG company Wiener Stadtische Versicherung. In a double hatting, she also established the corporate startup “viesure”, which she managed during the past five years.
Comprising more than 50 insurance companies and pension funds, VIG is the leading insurance group in Central and Eastern Europe. Around 29,000 employees in 30 countries contribute in-depth expertise from their respective areas to the Group.
VIG’s strategy is geared towards growth, sustainability, customer proximity and local entrepreneurship. The know-how sharing within the Group is thus pivotal to VIG’s success. CO3 lends structure and visibility to the knowledge transfer and creates new ways of networking.
“CO3 is based on three key pillars: ‘Collaboration’ and ‘cooperation’ describe the way we work together within the Group, while ‘communication’ summarises all our internal and external communication and marketing activities. The superscript <3> symbolises the forces that we mobilise with these pillars”, commented VIG CEO Hartwig Loger.
“Communication is the be-all and end-all for any kind of collaboration. I am delighted that Karin Kafesie, a proven communications expert, joins us in this exciting position. She also brings in deep expertise in business development. Working together with her team and with colleagues from the Group’s numerous countries, she will make best practices visible and establish new ways of collaborating, utilising the swarm intelligence of our Group”, said Hartwig Loger.