Electronic insurance will continue its accelerated development, and e-GWP (excluding MTPL) in 2021 will exceed RUB 30 billion (~EUR 0.34 billion), as follows from the review of the Expert RA rating agency.
According to the agency, so far only a third of surveyed insurers are selling policies through their mobile applications, so the potential for digital transformation is quite large.
In addition to online sales, the share of online settlement is also growing. 70% of respondents are providing customers with a possibility to apply for a settlement online (in 2017, this figure was less than 50%).
Almost all the main types of insurance in online sales at the end of 2020 showed high GWP growth rates, except for insurance for those traveling abroad - following the general market dynamics of this insurance type, online GWP dropped by half, the review says.
Life insurance prevails in the structure of e-GWP for 2020, as well as insurance of risks of credit card holders, total share of which, according to Expert RA, amounted to 34% of e-GWP portfolio. Motor Hull ranks second with a share of 25%, in third place is insurance of property of individuals (22%).