According to PZU, the Poland's largest insurer plans to further intensify its cooperation with startups and will launch further pilot projects in the coming months.
In 2025, European insurtechs raised EUR 600 million in funding from investors. While the value of this funding was lower than the previous year, the number of financing rounds remained similar. Notably, nearly half of these rounds involved companies at a very early stage of development.
The fund's experts point to the growing importance of projects focused on profitability and real return on implementation, rather than solely on scaling growth. The report's authors emphasize that artificial intelligence has emerged as a key trend driving innovation in the insurtech market. AI-based solutions already account for approximately one-third of all insurtech transactions in Europe. The fund's experts attribute the greatest potential to AI agents automating operational processes.
"Although less capital is flowing into insurtechs in the European VC market today, the sector is stabilizing. It's not slowing down, but rather maturing. I'm particularly pleased that in 2025, Poland for the first time "jumped" into the upper league of the European insurtech map, demonstrating its potential. Startups are seeking new monetization models, moving away from one-dimensional business models, and increasingly building technological competencies that don't serve to compete with insurers, but can be leveraged by us. These are very favorable circumstances for PZU", commented Jan Zimowicz, member of the PZU Management Board.
PZU collaborates with both Polish and international startups. The insurer has completed projects with partners from more than a dozen countries, including the United Kingdom, Denmark, the United States, the Netherlands, Sweden, Spain, and Germany.
18007 views
